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Trade Marks Protect Goodwill in Business

Trade Marks Protect Goodwill in Business

Protect the Reputation and Goodwill of the Business The goodwill established by a business is central to its value. More than 120 years ago the courts defined goodwill as ‘the very sap and life of a business, without which the business would yield little or no fruit”....
Trademark Opposition

Trademark Opposition

Trademark Opposition Commercialisation | IP Protection Protecting your trademark from use by others is very important. Part of your strategy to protect your trade mark should include assessing new trade mark applications made by others and, when necessary, make an...
Trademark Infringement & Protection

Trademark Infringement & Protection

Commercialisation | IP Protection A Trademark Infringement occurs when others use the same or similar mark to your registered mark. Trade mark infringement also occurs when there is an unauthorised use of your mark. Preventing others from using the same or a similar...
IP Protection

IP Protection

IP Protection IP Protection Understanding Your IP Rights The development of new innovative technologies often involves working across internal research teams as well as external or third party collaboration. For those projects that will develop commercial Intellectual...
IP Management

IP Management

Protecting Research Investment For any organisation involved in developing new innovative technologies or products strategic management of intellectual property is vital.  It is important that the right management systems and procedures are in place so that...